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If you’re already a blogger or looking to start a blog, it’s important that you use the correct writing style. This is important to keep your audience engaged throughout their reading experience.
The writing style you use can make or break your blog. However, since there are many writing styles out there and every audience is different, you need to figure out which style will help your blog become better.
What is a Writing Style?
Many people read blogs every day. While most blogs are similar in structure, they all have their own unique style of writing.
So what is writing style? Writing style is how an author speaks (or writes in this context) to their audience. Most blogs tend to have the same general writing styles with tiny differences. You can think of it as the tone, mood, and uniqueness that a writer brings to his or her audience.
Bad Writing Styles
As we’ve said already, every blog is different and writing styles can vary. But there are some writing styles you don’t want anywhere near your blog. No matter what your writing style is, you should never write blog posts that contain typos and grammatical errors.
Using slang in your writing is one thing, but misspelling words in 2016 just isn’t acceptable. You also want to make sure your writing is coherent and makes sense. No one likes sentences that run on and on into each other. Also coming off as a jerk, or using profanity may not go over well with everyone. Some people may actually like it, although not everyone is the same and it can upset many readers. It’s important to take things like that into consideration before adopting a style.
Choosing the Right Writing Style
Ultimately, the best writing style is one that appeals to your audience the best. Not every blog is professional or even tries to have a professional feel to it. Some blogs need to come off as playful or casual to fit in with the audience they are writing to. Others on the other hand need to look and sound professional. This is most definitely the case when it comes to niche websites and authority websites.
Hands down the best writing style is the friendly expert. What do I mean by that? You want to appear friendly to your audience, but also as someone that is an expert in your field and knows what you are talking about. The friendly expert is a great way to go because you don’t have to guess or worry about offending anyone with other writing styles. It enables the writer to convey various types of information, and comes off in a friendly manner.
No matter what writing style you choose, the key thing is to make sure your style fits well with your audience. If you’re not sure what style to go with, a safe and recommended bet is going to be writing as a friendly expert. Make sure your writing is structured well and has no grammatical errors, and you’ll be on your way to having a great blog that your readers will love.