IDENTIFY is a boutique executive search and selection firm that was in need of a brand new website to showcase various technologies and digital sectors, including industry sub-sectors. The new website needed to attract new candidates, reposition the brand to better appeal to technology companies, and position itself as a leader in the industry, ultimately providing credibility to potential partners. With an existing website, there was a place to start, but content needed to be trimmed, site loading time needed to be reduced across multiple platforms, and improved navigation needed to be created that would allow the user to flow through the site with very few clicks.
A beautiful, mobile responsive website was created just for IDENTIFY in order to showcase their brand personality, values, and voice, making the target audience feel confident in the abilities of the company. Visitors can easily browse services, providing them with the information they need in order to take action and make contact or sign up for news and updates. The entire site was integrated with various marketing tools which makes it easy for users to subscribe, share, and learn new information about IDENTIFY across multiple networks, including social media.