A fresh new look and feel that is reflected in every element, using the digital real estate on the home page, how content is structured, and the types of imagery used to build trust with their ideal client.
The new site is easy to navigate and most importantly, mobile responsive.
User-friendliness and effectiveness of the Fund Centre was key, and now the most important information can be easily accessed and digested.
With ChillyBin’s top designers and developers on the project, the team delivered a custom, responsive, retina-ready, HTML5 WordPress child theme powered by the Genesis Framework and built with Beaver Builder that meets current best practice web standards.
By creating the website through WordPress Multisite, the key deliverable of easily displaying insights and analysis across the site was beautifully achieved.
Fullerton Fund Management needed an asset that built trust, and positioned them as the most insightful fund managers in Singapore.
What the team at ChillyBin delivered gives them a solid investment for the future.